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Romerils is a locally owned and managed company that has been trading since 1950.
Their St Helier store has developed into Jersey’s leading retail home interiors store.
Our challenge was to create a TV commercial that would highlight the quality, choice and value of the Romerils product offerings and reinforce the brand positioning of this prestigious store.
The concept was to show a couple enjoying their day at home. The commercial is filmed using clever, tight camera angles to give the impression that this is their own home – but is there a stranger in the in house?
The reveal comes at the end of the commercial when, as the couple are enjoying a dip in the hot tub, the stranger is revealed to be a member of Romerils staff as the couple are, in fact, in the Romerils store.
In addition to the final commercial, we’ve included some ‘behind the scenes’ photos.
